KRISTY LIU
Graphic Designer. Artist. Science Student?
Hi, I’m Kristy and I’m an Occupational Therapy student. But before this, I was enrolled in a digital arts program throughout my high school career. During this time, I developed a keen eye for art and design. Well-versed in the Adobe Creative Suite, I have previously explored brochure and web design, photography, branding, packaging, animation, video editing, photo manipulation and more. Most importantly though, I am adaptable, innovative and strive for compelling storytelling within my works to incorporate both a strong concept and execution. With my background in healthcare and the sciences along with my genuine passion for design, I bring a unique blend of skills that I would be happy to extend to you and your team. Feel free to browse through the samples of work I have provided, and get in touch if you would like to see more, or have a project in mind that you’d like to explore together.
GRAPHIC DESIGN EXPERIENCE
2019
Marketing and Communications Assistant
Juvenile Diabetes Research Foundation Canada | Jul 2019 - Aug 2019
Designed promotional digital and print material with various Adobe products while adhering to company style guides and branding. Coordinated with community engagement, major gifts, fundraising, and finance departments to brainstorm best approach to projects and execute optimal design. Prioritized and managed multiple projects simultaneously. Managed social media and content scheduling. Problem-solved best strategies to convey desired message to increase audience knowledge of diabetes, and encourage donations to research funds. Developed marketing materials to optimize participation in community events.
MEDIA AND DESIGN COORDINATOR
MSU Creating Leadership Amongst Youth | Dec 2018- Jun 2019
Planned and designed promotional material for conference which promotes self-discovery and growth, and aims to empower leadership among McMaster students and high school delegates. Conceptualized creative marketing tools for particular annual theme. Coordinated with various sponsorship, volunteer logistics, and print teams to ensure conference success. Trained team members in Adobe video and photo editing software. Responsible for capturing photos and producing video throughout weekend to highlight essence of conference. Managed social media channels to ensure consistent engagement in event.
LAYOUT DESIGNER
Incite Magazine | Sept 2018 – Apr 2019
Designed page layouts to highlight student written and visual work for school publication which encourages students to undergo a process of self-discovery and reflection through creative art forms. Colour correct artwork and photographs using Adobe Photoshop. Experimented with text placement and typographic hierarchy to create strong compositions. Modified designs based on feedback from lead designer.
2018
Marketing coordinator Intern
Hockey Helps the Homeless | Jun 2018 – Aug 2018
Designed promotional material inclusive of social media posts and fundraising tools with various Adobe products while adhering to company style guides and branding. Laid groundwork on a multitude of research projects and created databases for media outlet contacts to increase efficiency of tournament promotion process. Effectively compiled data to be presented, including a funding beneficiary booklet to aid in discernment for fund allocation. Prepared design files for print. Collaborated with lead designer to create first annual report for company, engaging in extensive research on best practices in the industry.
COMPETITION DELEGATE FINALIST
Hack the City | Jan 2018 – May 2018
Collaborated with partner to conceptualize multi-platform app targeting lack of adherence to medical treatment for osteoporosis patients, incentivized through gamification mechanisms. Conducted primary research to support feasibility and demand of product, supporting data with pre-existing studies. Pitched idea and business model to IBM and Hamilton Health Sciences professionals, along with other competition partners. Advanced to final round of competition to further develop aforementioned idea, raising $4,000 in seed funding.
2017
MEDIA AND DESIGN COORDINATOR
SickKids Foundation at MAC | Sept 2016- Apr 2017
Researched and compiled information on rare diseases affecting children to raise awareness and show support. Designed and presented information in a creative, clear, concise and engaging manner for club members.
2016
HEAD OF MANAGEMENT
Don Mills Yearbook Committee| Sept 2015 – Jun 2016
Communicated with, and recruited members for committee. Delegated roles and trained members. Managed emails and other communication forms in timely and professional manner. Oversaw work and coordinated with publishing company to ensure a polished product to be distributed to entire school.
CHAPTER MEMBER
Don Mills DECA | Sept 2015- Jun 2016
Collaborated with team members for the “Creative Marketing Project” event at international business competition. Assumed role of enterprise and conceptualized innovative methods to enhance business, as well as practical ways of implementing said methods. Designed and presented research and business plan in a creative, clear, and engaging manner for judging committee.
HEALTHCARE RELATED EXPERIENCE
2019
UNDERGRADUATE STUDENT RESEARCHER
McMaster University - School of Rehabilitation Science, Dr. Brenda Vrkljan | Dec 2018- present
Actively involved in participant screening and data collection for study regarding older adult driver rehabilitation. Engage in extensive review of literature to devise best practice for intervention study as applicable to older adults to ensure engagement, knowledge translation and retainment of positive attributes in relation to received feedback. Assist in participant visit scheduling, and explaining study objectives and protocol, both in person and via telephone. Maintain accurate records of participant reactions, safeguarding confidentiality of subjects, as necessary.
STUDENT CLINICAL THERAPIST
David Braley Sports Medicine Clinic | May 2018 - present
Actively assist physical therapists in providing physical therapy treatments and procedures to clientele. Prepare and perform various equipment and treatment modalities inclusive of ultrasound, IFC, laser therapy and the Game Ready unit. Instruct, motivate, safeguard and assist clients as they practice rehabilitation exercises. Maintain a clean work area, checking and storing equipment after treatment.
2018
MCMASTER CARDIAC REHABILITATION PROGRAM VOLUNTEER
McMaster Physical Activity Centre of Excellence | Jan 2018- May 2018
Assisted seniors in recovery from cardiovascular diseases in completing prescribed exercises. Monitored clients to ensure safe exercise sessions at prescribed intensity. Collaborated with coworkers and directly engaged with clientele to monitor program progress.
VOLUNTEER COACH
Superhero Training Academy, McMaster Pulse | Jan 2018- May 2018
Consistently developed relationship with youth with special needs in order to obtain physical goals. Developed plan tailored to specific capabilities of youth to effectively target desired areas of improvement. Promoted proper form, incorporating aspects of fitness fundamentals, coordination and strength, and social listening skills into programming. Communicated with parents regarding athlete experiences and expectations.
2017
RECEPTIONIST
Activecare Physical Rehabilitation Clinic | Jun 2017 – Aug 2017
Performed front desk operations while greeting clients with positive attitude. Effectively dealt with phone and email inquiries in a professional, informative manner. Assisted physiotherapist in maintaining clean, efficient and safe environment, handling equipment well. Observed customers to ascertain best product options and made recommendations accordingly based on client needs. Performed basic bookkeeping duties and filed insurance claims to appropriate companies. Scheduled appointments and monitored check-ins, recording client demographics and information as needed via the Practice Perfect EMR software.
CAMP COUNSELLOR
Camp Quality | Aug 2017
Developed one-on-one relationship with paired child in remission from cancer at overnight summer camp. Guided and participated with child through activities providing encouragement and support. Monitored aspects of child’s well-being reporting updates to nurses to ensure safety. Managed camper behavioral issues, and reported concerns to camp coordinators.
ADULT DAY PROGRAM VOLUNTEER
Dixon Hall Neighbourhood Services | Jun 2017 – Aug 2017
Assisted in planning, implementing and evaluating program activities for mentally and physically disabled seniors. Interacted with seniors and maintained positive, welcoming environment to eliminate feelings of social isolation. Facilitated program activities inclusive of exercises and cooking, ensuring proper delivery of actions for risk management. Suggested modifications to accommodate those with physical restrictions. Proactively followed procedures and protocol as directed.
EVENTS SUBCOMMITTEE MEMBER
McMaster Aid for Children Team| Sept 2016 – Apr 2017
Devised successful fundraising events to raise money for both local, as well as international children’s hospitals. Managed events and handled finances.
SERVER
Knox United Church | Mar 2012 – 2017
Purchased, maintained and prepared food supplies to be served to homeless adults and seniors while adhering to budgeting needs. Greeted attendees while maintaining positive, welcoming environment by interacting and dining with individuals following serving process.
VISUAL
ART
MY FIRST LOVE.
Growing up, art has always been an outlet for my thoughts, feelings, and emotions. In general, I strive to create pieces that are not only aesthetically pleasing but convey a strong message, focusing heavily on conceptual development. My distinct, detailed, sketchy style is the unifying component in all my pieces, allowing me to not only tell a story through each individual piece of art but through my work as a collective. I hope that as you look through the art I have produced over the years, you will be able to uncover some of my hidden stories and ultimately witness my development as an artist.
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GRAPHIC
DESIGN
A FEAR CONQUERED.
Prior to entering the CyberARTs program, I barely knew which side of my USB to plug into my computer. (Okay, I admit. I still struggle with that). Regardless, over the course of my four high school years, I began to grow comfortable with all things graphic design, immersing myself in the Adobe Creative Suite products and –temporarily— converting from Windows to Apple. With all my assigned projects, I strived to go above and beyond focusing heavily on a strong concept to propel my work, much like with my traditional art pieces. Feel free to explore my projects and let me know what you think.
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